Compared with other blockchain tokens, BAT differs in the motivation behind its creation. Those elements coming together can serve as the basis to build and analyze a solid Blockchain Business Model.īasic Attention Token (BAT) is among the renowned cryptocurrency tokens that many people already know. VBDE Blockchain Business Model Template A Blockchain Business Model according to the FourWeekMBA framework is made of four main components: Value Model (Core Philosophy, Core Values and Value Propositions for the key stakeholders), Blockchain Model (Protocol Rules, Network Shape and Applications Layer/Ecosystem), Distribution Model (the key channels amplifying the protocol and its communities), and the Economic Model (the dynamics/incentives through which protocol players make money). Users can opt-in to advertising, thus making money based on their attention to ads as they browse the web. Therefore, the BAT ecosystem moves around a browser (Brave), a privacy-based search engine (Brave Search), and a utility token (BAT).
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